World
1Geography
2Category

AI Platform Intelligence

See which AI models favour your brand, which under-represent it, and where the biggest optimization opportunities are.

Cross-AI Consensus

Brand strength across AI platforms · Toothpaste

68%
Avg. consensus
BrandChatGPTGeminiClaudeDeepseekGrokConsensusStatus
CO
Colgate
Colgate-Palmolive
#1
#1
#2
#1
#1
96%
Strong Consensus
CR
Crest
Procter & Gamble
#2
#2
#1
#2
#2
92%
Strong Consensus
SE
Sensodyne
Haleon
#3
#3
#3
#3
#3
88%
Strong Consensus
TO
Tom's of Maine
Colgate-Palmolive
#4
#5
#4
#4
#5
76%
Strong Consensus
A&
Arm & Hammer
Church & Dwight
#5
#4
#5
#5
#4
75%
Strong Consensus
HE
Hello
Colgate-Palmolive
#6
#7
#6
#7
#7
63%
Mixed Consensus
AQ
Aquafresh
Haleon
—
#6
—
#6
#6
61%
Mixed Consensus
PA
Parodontax
Haleon
#7
#8
#7
#8
#9
52%
Mixed Consensus
BB
Burt's Bees
Clorox
—
#9
—
#9
#8
42%
Mixed Consensus
CL
CloSYS
Unknown
#8
—
#8
—
#10
39%
Mixed Consensus
Highest consensus
CO
Colgate
Colgate-Palmolive
96%
Consensus
Most platform-specific
No brand qualifies
Largest disagreement
PA
Parodontax
Haleon
7 – 9
Rank spread

AI Strength Profile

Recommendation strength across each platform

ChatGPT30
Claude31
Deepseek28
Gemini26
Grok30

Bars show average recommendation score per observation on each AI platform.

Strongest & Weakest AI

Where this entity over- and under-indexes

Strongest AI

Claude (+6% vs average)

Weakest AI

Gemini (-10% vs average)

Most Balanced

Grok (+4% vs average)

AI Gap

Platform dependency risk

16%Moderate Risk

Best Claude minus worst Gemini performance index.

Cross-platform robustness84/100

Larger gaps mean heavier reliance on a few platforms. Smaller gaps mean stronger cross-platform resilience.

Optimization Opportunity

The highest-value platform action for this entity

Current strongest platform

Claude (+6%)

Largest opportunity

Gemini (-10%)

Potential upside

Medium

Recommendation

Prioritize Gemini optimization initiatives.

AI Heatmap

Performance index per platform — 100 = expected, higher = over-indexing

BrandChatGPTClaudeDeepseekGeminiGrok
Apple1041069690104
Samsung9496100105104
L'Oréal9410010394108
Maybelline1021098810398
Sony1051089488105
Nivea10110610786100
Royal Canin9992100102107
Dove971149195102
Oral-B999910396103
Blackmores951179810288
Mustela921119210799
Philips111869296114
Durex971121059493
Colgate10010392100105
Dettol10610010210884
Nature's Bounty6912410989109
Nestlé989210294114
Pigeon8211410410199
Swisse801271269573
HP888910412693
Strong over-indexModerate over-indexNeutral (≈100)Moderate under-indexStrong under-index

AI Optimization Leaderboard

Portfolio-level view of where each entity should focus

BrandAI RobustnessBest AIWorst AIAI GapOpportunity PlatformOpportunity
Johnson’s22ClaudeGemini78%GeminiVery High
Nature's Bounty45ClaudeChatGPT55%ChatGPTVery High
Swisse46ClaudeGrok54%GrokVery High
Gatorade54ClaudeChatGPT46%ChatGPTVery High
Centrum55GeminiDeepseek45%DeepseekVery High
Optimum Nutrition61GrokDeepseek39%DeepseekVery High
HP62GeminiChatGPT38%ChatGPTVery High
Dior68DeepseekClaude32%ClaudeHigh
Pigeon68ClaudeChatGPT32%ChatGPTHigh
Cif69ClaudeGemini31%GeminiHigh
Pedigree69ClaudeChatGPT31%ChatGPTHigh
Blackmores71ClaudeGrok29%GrokHigh
Philips72GrokClaude28%ClaudeHigh
LG74ClaudeGemini26%GeminiHigh
Cetaphil75GrokChatGPT25%ChatGPTHigh
Dettol76GeminiGrok24%GrokMedium
Dell76DeepseekGemini24%GeminiMedium
Heinz77ClaudeGrok23%GrokMedium
Kellogg's77DeepseekGemini23%GeminiMedium
Dove77ClaudeDeepseek23%DeepseekMedium
La Roche-Posay77ClaudeChatGPT23%ChatGPTMedium
Nestlé78GrokClaude22%ClaudeMedium
Maybelline79ClaudeDeepseek21%DeepseekMedium
Nivea79DeepseekGemini21%GeminiMedium
Sony79ClaudeGemini21%GeminiMedium
Mustela81ClaudeDeepseek19%DeepseekMedium
Durex82ClaudeGrok18%GrokMedium
Solgar82GrokChatGPT18%ChatGPTMedium
Pantene83ClaudeGemini17%GeminiMedium
Apple84ClaudeGemini16%GeminiMedium
L'Oréal85GrokChatGPT15%ChatGPTMedium
Royal Canin85GrokClaude15%ClaudeMedium
Colgate87GrokDeepseek13%DeepseekMedium
Garnier88GrokDeepseek12%DeepseekMedium
Samsung90GeminiChatGPT10%ChatGPTMedium
Gerber91GrokChatGPT9%ChatGPTLow
Gillette91ClaudeGrok9%GrokLow
Oral-B93DeepseekGemini7%GeminiLow
Veet96ChatGPTClaude4%ClaudeLow
DJI97DeepseekChatGPT3%ChatGPTLow